Guidelines, standards and forms were developed to support a consistent, unified image for the university. The information and links on this page lead to resources for anyone involved in publicizing or promoting the university and its programs.
Associated Press Stylebook and Merriam Webster’s Collegiate Dictionary are the reference
guides used for media announcements, publications and other university communications
targeted to public audiences.
UHCL Brand Guide assists university departments in presenting a strong, focused brand identity through graphics, tone and message when communicating about UHCL. Information covered in the UHCL Brand Guide includes:
- Fonts and Colors
- Logo Usage
- University and University System Names Listings
- Photo/Art Authorization Forms
- Brand and Publication Review Process
- Publicity Request Process
- Web Style Guide